Between World Suicide Prevention Day (September 10th) and World Mental Health Day (October 10th), we extend a heartfelt call to unleash the incredible power of your local business by joining Pieta’s newest fundraising campaign – Go Amber & Be a Ray of Hope for Your Community. You’re not just a business; you are the beating heart at the center of your community.

This vibrant new fundraising drive calls on Irish SMEs to become a Ray of Hope to Their Community. Your business has the power to be a lifeline for countless children, teenagers, and adults in need of Pieta’s lifesaving support.

Donations fuel over 80% of Pieta’s mission – each €1200 fundraised covers the comprehensive care of one person. That’s why Pieta is inviting SMEs and communities throughout Ireland to join hands and hearts in supporting Go Amber.

Pieta encourages SMEs to embrace Go Amber by hosting impactful fundraising events, making direct donations, and raising awareness about Pieta’s crucial services.

There are three compelling ways SMEs can show their support:

Fundraise: Illuminate your business by hosting a fundraiser with your staff and customers.

Donate: Your contributions can make an immediate impact. Give directly or organize a drive to collect funds from your employees, customers, or community. Consider pledging a percentage of your profits over a specific period, or donate proceeds from a particular product, service, or good. Explore matched funding options where your support is doubled through the contributions of your employees or customers.

Sign Up: Start your Go Amber journey now by fundraising or donating on

In 2023, Pieta launches its first-ever fundraising campaign centred around World Suicide Prevention Day and World Mental Health Day. Together, we will reflect on the profound difference made in people’s lives through the unwavering support of SMEs and communities across Ireland.

About Pieta

Pieta was founded in Dublin in 2006 and was established to provide free, accessible support to people affected by suicide and self-harm. Pieta now has over 20 centres nationwide with over 300 staff and offers a variety of supports to people impacted by suicide and self-harm.

Our services are completely free of charge and our staff are fully qualified,
providing a professional one-to-one therapeutic service for people who are experiencing suicidal ideation, people who have attempted suicide and people who are engaging in self-harm. A doctor’s referral or a psychiatric report is not required.

In 2022 Pieta delivered over 50,000 hours of intervention and bereavement counselling. We received almost 100,000 crisis support calls and texts through our 24 freephone helpline and we directly supported over 700 households devastated by the loss of a loved one by suicide.

One-to-One Professional Counselling

Every year, Pieta therapists provide personalised, one-to-one therapy to around 7,000 people both in person and via phone and video.

24-hour Crisis Helpline

Pieta’s Crisis Helpline is a vital frontline support for anyone in suicidal distress. It is manned by fully qualified therapists, and it is open 24 hours a day seven days a week. Every year, the Pieta Crisis Helpline receives nearly 100,000 calls and texts. That is almost 300 calls and texts per day.

Bereavement Counselling

Pieta is the largest suicide bereavement support service in Ireland. Every year Pieta offers vital long-term support to over 600 families whose lives have been torn apart by suicide. This counselling is also available in person or via phone and video.

Suicide Bereavement Liaison Service

This unique Pieta service offers practical and emotional support to families in the immediate aftermath of a loss to suicide. 

Specialised Counselling for Self-Harm

Pieta therapists specialise in working with those who are engaging in self-harm and in providing support and counselling to the families of those who are self-harming.

Resilience Academy & Amber Flag

Pieta is working to end suicide by raising awareness and help people build resilience. Our Resilience Academy works with children in secondary schools and Our Amber Flag programme promotes mental health awareness in schools, colleges, community groups and clubs across the country.

Awareness Campaigns

Every year, Pieta launches several major nationwide awareness campaigns such as Signs of Suicide.

If you or someone you love is in suicidal crisis, please contact Pieta’s 24/7 Crisis Helpline (Ireland only)
Call 1800 247 247 or text HELP to 51444.